I recently received an email from KLM about their new “KLM Care Tag” project. The video below explains how it works, but it’s basically a cleverly designed location-aware luggage tag that provides voiced tips for tourists in Amsterdam. The speaker-equipped device contains a GPS module that functions completely offline without an internet connection. As visitors travel around the city, the tag automatically offers information based on location.

If you’re planning a first trip to Amsterdam, it might be fun to use the KLM Care Tag during the visit. You can try and order one at the dedicated website for the tag. I’m a big fan of KLM and Amsterdam, so I tried to get a tag just to check it out, but was told that none were currently available if I wasn’t ticketed on a KLM flight this month and to try back at the beginning of September.