AVON TRUE COLOR MAKE-UP GUIDE: SPRING/SUMMER 2020

Avon True Color

Avon True Color Makeup Guide:

Spring/Summer 2020

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Rich pigments are blended into Avon’s high quality formulas for a guaranteed color that stays true all day with Avon True Color products. The color you see is the color you get thanks to Avon’s acclaimed True Color technology.  Enjoy fuss-free, fail-proof makeup that looks & performs the way you expect it to. That’s the Avon True Color Promise!


Avon True Color Product Update

Avon has announced that select Avon True Color products were discontinued in 2019 in order to streamline line their product line to make room for new collections, make it easier for customers to shop and to help Avon’s top selling products shine.

For more information, check out 2019 List of Discontinued Avon Products.


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What’s Trending in Spring/Summer 2020 Makeup

Spring is just around the corner and I don’t know about you but I am so ready to get out of the dreary winter months and welcoming all that the warmer months ahead have to offer. When you think of spring and summer, you think of bright, shiny colors. In Spring/Summer 2020 Fashion Week, that is exactly what you see with new methods and a few surprises along the way.

Oscar de la Renta - Runway - September 2019 - New York Fashion Week

Of course the best place to experiment with color is the eyes and that is exactly what you saw on the runway. Lots and lots of color. “You can dip into as many pans as your heart desires to turn your lids into mini watercolor masterpieces.” (Abelman, 2020). Lately I have been in major experimentation mode with my makeup so I am super excited to rock this trend. If you are a Euphoria fan (this is a hit HBO show for those of you who don’t know… like me lol), then you will be ecstatic to know that the makeup world is all over it. “[The] Euphoria-worthy experimental eye make-up is spring/summer 2020’s stand-out trend, with primary colours and neon brights adorning eyelids top and bottom across countless catwalks. (March, 2019) For those of you who may not be one to experiment with color all over the eye, may be more at your speed. “Choose two eyeshadows that sit opposite each other on the color wheel, and swipe one across your lids and the other along your lower lash line.” (Kwarteng, 2020)  Another more subtle option to play with color is the ombre effect. To me this screams Spring and Summer and I’m super excited to master this look.

Prefer to work on one color? That is fine because you can find a variety of trends you can rock by using one color. If this is true then you want to start using those blues and purples. If those are a bit too much for you then a minty green will do the trick.

If you are not afraid to play with color, then you will love this next trend because one thing is clear across the board when it comes to this trend… Neon Colors. Yes, that’s right vibrant, bright neon colors. There were a variety of neon colors found on the runways used in various ways (remember, ombre effect). I know neon colors may be freaking you out but what I love about this season is that there is a trend for every type of makeup user, including using neon colors. That’s right! Not a big fan in wearing bright colors on your eyes… you can easily do a small pop of neon color with the floating liner look in the crease, doing a colorful wing liner or adding a pop of color in your inner corner. If this is still too much for you then pull out the white liner and have fun with it just as I described. As I said, this season is going to be all about having fun with color!

Spring/summer 2020 make-up trends

Are you a traditional, smoky eye type of makeup lover? Don’t worry, there’s a trend for you too. You can continue to rock that signature look this season and to stay on trend, all you gotta do is add little sparkle to the look. What do I mean by that? Add a metallic satin to your lid and bam, you are right on track!

Another trend that was popular across the board was embellishments. What do I mean by that? Add some stars, pearls or crystals to your eye look and really make a statement. Looking for a way to add a little pizzazz to your no makeup makeup look? Here is your answer!

Now onto the second place where you can play with color… your lips. This is where most of you are probably going to be shocked by what is trending. Of course the typical bare or lightly colored lip all glossed up is still in. That is just a given. What surprised me was that the lip colors that were in this season were dark. Yes that’s right dark! The classic red lip made it’s statement when paired with bare lids and face. I know for me, this will be a great look to do when I am looking to not apply to much makeup but still want to look like I made an effort.

Max Mara - Backstage - Milan Fashion Week Spring/Summer 2020

The biggest shocker of all for me was the Goth lip. Yes, that’s right black lipstick! But I have to admit, seeing it on the runway this look was incredible. The best way to rock this look for most of you is what was seen at Max Mara’s runway- “Take inspo from queen Bella [Hadid] at Max Mara’s spring 2020 runway show and swipe on a vampy, almost-black lipstick instead. It looks totally badass, especially against neutral clothes.” (Kwarteng, 2020) To be honest, with my super pale skin, I’m not sure that dark of a lipstick will go for me, but I will be trying alternatives to this look like using a dark plum.

Now for face makeup, I have to say, there really wasn’t anything popping other then rocking glowing skin. With warmer weather approaching and having the capability to be outdoors more, we will see our skin begin to have a natural sunkissed glow. For those of you who are super pale like me, we will just have to take advantage of using our favorite cream blushes and adding a soft bronzer for the desired look. Remember, to take care of your skin and apply SPF protection on your face. Even if you are someone who tans naturally, sunscreen is a must to keep our skin healthy and younger looking.

To learn more and to see first hand the hottest trends for Spring/Summer 2020, check out:

Avon True Color Makeup Guide

Complete the hottest makeup trends of the season with makeup designed to give you the natural, flawless look you want in colors that stay true all day thanks to True Color Technology.

Eyes

Versatile eye makeup comprised of a cache of colors & textures in pencils, gels & palettes.

Mascara

Avon True Color Love at 1st Lash Mascara (Regular Price: $12): Heart-shaped, lash-hugging fibers lock onto lashes and intertwine to provide instant length and weightless volume in just one application. The Love Complex™ Formula helps to both strengthen and condition your lashes for a flawless flutter. Only available in Blackest Black.

Avon True Color SuperExtend Nourishing Mascara - 4

You can now achieve the look of false lashes when you pair Avon True Color Love at 1st Lash Mascara with Anew Clinical Unlimited Lashes Lash & Brow Activating Serum for longer, fuller, healthier looking lashes in just a few short weeks.

Avon True Color SuperExtend Nourishing Mascara (Regular Price: $8): Lashes look longer, feel healthier and conditioned. Won’t clump, smudge or flake off. Flexi-Brush gently coats each lash with a fortifying formula, without tugging or pulling. Available in Black, Brown/Black & Navy.

Avon True Color SuperShock Volumizing Mascara (Regular Price: $8): Big and bold mascara with a unique helix brush that layers your lashes. Available in Black.

Learn what Avon mascara is perfect for the look you want to achieve with Avon’s Mascara Guide at www.youravon.com/jantunes.

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Eyeshadow

Avon True Color Eyeshadow Single (Regular Price: $5): Eyeshadow singles with rich, vibrant color with matte, metallic, or shimmer finishes. Available in 6 shades such as Champagne, Mauved and Beige.

Avon True Color Matte Eyeshadow Quad (Regular Price: $8): Exquisite stay-true coordinated matte shades make every eye look effortless. Available in Tranquility and On the Vine.

Avon True Color Multi-Finish Eyeshadow Quad (Regular Price: $8): Exquisite stay-true coordinated shades make every eye look effortless. Available in 10 variety of quads such as Naked Truth, Romantic Mauves, Purple Pop and Berry Love.

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Eyeliner

Avon True Color Glimmersticks Diamonds Eye Liner - 2

Avon True Color Always On Point Eyeliner (Regular Price: $8): Creamy, long-wearing eye liner that is always sharp, always precise. Available in 2 shades (Brown/Black & Black).

Avon True Color Glimmersticks Diamonds Eyeliner (Regular Price: $9): Define your eyes with perfect prevision with the creamy smooth glide-on color of Avon True Color Glimmersticks Diamonds Eye Liner. The rich color you see is the same color you get. Available in 11 colors like Twilight Sparkle, Smoky Diamond, Teal Sparkle & Sugar Plum.

Avon True Color Glimmersticks Eyeliner (Regular Price: $9): Define your eyes with perfect precision with the creamy smooth glide-on color of Avon True Color Glimmersticks Eyeliner. Available in 8 shades in Starry Night Blue, Emerald and Blackest Black.

Avon True Color Waterproof Glimmersticks Eyeliner (Regular Price: $9): Define your eyes with perfect precision with the creamy smooth glide-on color of Avon True Color Waterproof Glimmersticks Eyeliner.  Available in 6 shades like Brown Chocolate, Midnight Blue & Blackest Night.

Avon True Color SuperExtend Precise Liquid Pen (Regular Price: $9): A liquid liner pen for mess-free coverage. Provide a precise and easy application and wears for 12 hours. Available in 3 shades such as Brown Suede, Black and Sapphire Blue.

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Brows

Avon True Color Glimmersticks Brow Definer (Regular Price: $7): Shapes brows with perfect blendability. Intensified Color that lasts for 10 hours. Available in 6 shades ranging from Light Blonde to Brunette for a perfect match.

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Lips

Moisturizing lip color with a variety of color that will last all day.

Lipsticks

Avon True Color Lipstick (Regular Price: $10): The colors look great for work or play and provide luxurious moisture for your lips. Infused with Vitamin E, Omega-3 Oil, and Shea Butter, these colors look great and are a treat for your lips! Available in 28 shades in 2 finishes: Poppy Love, Toasted Rose and Naturally Nude in Satin Finish and Country Rose, Sparkling Mauve and Sparkling Nude in Shimmer. 

Avon True Color Nourishing Lipstick (Regular Price: $10): Full coverage, lasting color and conditioning care in one nourishing lipstick. Infused with jojoba oil, vitamin E, collagen and lanolin. Keeps lips feeling conditioned & moisturized even after you take it off! Available in 20 shades such as Toasted Cashew, Red Delicious and Candy Red.

Avon True Color Perfectly Matte Lipstick (Regular Price: $10): An extremely smooth, completely matte lipstick that never cakes, cracks, or compromises. Seals in moisture for a lightweight velvety feel. Available in 12 shades like Coral Fever, Ravishing Rose and Perfectly Nude. 

Find the right Avon Lipstick for the look you want to achieve with Avon Lipstick Guide at www.youravon.com/jantunes.

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Lip Liner

Avon True Color Glimmersticks Lip Liner (Regular Price: $9): Rich pigments with lasting results you can see. Available in 15 shades such as Au Natural, True Red and Cherry.

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Lip Gloss

Avon True Color Lip Glow Lip Gloss (Regular Price: $11) Glow is the new gloss. Avon True Color Lip Glow Lip Gloss has more shine, more moisturization, more color* and zero stickiness. It’s formulated with chia seeds and rose hip oils to help nourish and moisturize for soft, supple lips. Available in 12 shades in 3 finishes such as Daybreak and Ambience in shimmer finish, Spark in cream finish and Stunner in clear finish.

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Face

User friendly, blendable foundations, blushes, concealers & bronzers that will give you a flawless look.

Foundation & Primer:

Avon True Color Flawless Cream to Powder Foundation (Regular Price: $12): A cream-to-powder foundation that blends effortlessly and feels lightweight. Available in 16 shades for flawless coverage ranging from Light Ivory to Dark Cocoa.

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Contour & Highlighting

Avon True Color Dazzle Drops (Regular Price: $16): Create a customized radiant look and dazzle as much as you dare. Use alone or add a few drops to your foundation for a luminous, light-reflecting pearl, dewy finish that adds a touch of silky moisture.

Avon True Color Illuminating Stick (Regular Price: $13): Get glowing! The cream-to-powder formula adds a light-reflecting, sunlit effect to lift your brows, brighten your eyes and highlight your Cupid’s bow. Available in Rose Gold & Champagne.

Avon True Color Moonlit Highlighting Powder (Regular Price: $12): The light-reflecting powder delivers all-over sheen—or a targeted glow—with its ultra-fine pearl finish. Available in Quartz & Topaz.

Avon True Color Transforming Contour Stick (Regular Price: $13): Easily sculpt and define with the silky powder-gel of the 2-in-1 contour stick. The darker side contours and creates shadows while the lighter side defines and creates contrast. Available in light, medium & dark.

Not sure on how to contour & highlight the right way? Contour & highlight like a pro with Avon Contour & Highlight How To at www.youravon.com/jantunes.

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Blush & Bronzer

Avon True Color Be Blushed Cheek Color (Regular Price: $11): Glide on natural luminous color with Avon True Color Be Blushed Cheek Color cream blush. The moisturizing blush glides easily on your cheeks leaving a natural creamy color that is easy to blend and won’t streak. The dewy finish is the perfect natural, sun-kissed look. Available in 6 shades to give you a natural glow such as Icy Petal, Blushing Nude and Pink Melon. As a bonus apply to your lips to get a hint of gorgeous color.

Avon True Color Luminous Blush (Regular Price: $11): Swipe on a POP of color that illuminates your features. Avon True Color Luminous Blush goes on soft and silky smooth with a luminous finish. The sheer blush is long wearing and buildable, ensuring your perfect look will last all day. Skin enhancing shades look great and are allergy tested. Layer for your perfect look and have a luminous glow all day! Available in 6 shades to give you a luminous glow such as Heavenly Pink, Antique Rose and Rose Luster.

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Powder

Avon True Color Flawless Mattifying Pressed Powder (Regular Price: $14): Hide flaws and imperfections easily with Avon True Color Flawless Mattifying Pressed Powder. Lightweight powder swipes on for sheer to medium coverage that looks and feels so natural. The foundation has a matte finish that gives your skin a soft glowing look that hides the flaws and lights up your natural beauty! Pressed powder is comfortable to wear all day and gives you a natural soft finish. Available in 10 shades such as from Translucent to Mocha.

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Beauty Tools

Avon True Color Moisturizing Eye Makeup Remover Lotion - 1

Avon True Color Makeup Setting Spray (Regular Price: $15):  Keep your gorgeous going! A quick spritz helps set makeup in place! Microfine mist dries quickly to an invisible finish. Helps set your foundation, blush, and eye makeup in place without drying out skin.

Avon True Color Moisturizing Eye Makeup Remover Lotion (Regular Price: $8): Gentle lotion conditions and moisturizes lashes and skin around the delicate eye area with every application.

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How to Purchase Avon True Color Makeup

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Shop Avon True Color in the current Avon Brochure online at www.youravon.com/jantunes.

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Enjoy tips, makeup tutorials, product guides & more in Avon Makeup Guide.

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