eSports
The unstoppable rise of esports
Chances are if you told someone 15-20 years ago that competitive gaming would become big business in the near future, they’d have told you that you’re crazy. However, in the words of Bob Dylan, “the times they are a-changin’”. Whilst largely the preserve of amateurs at the turn of the millennium, esports has become a true sporting behemoth in an incredibly short space of time. With gripping tournaments, such as The International and The League of Legends World Championship, as well as a plethora of skilled competitors duking it out to bag huge cash prizes, it’s little wonder that esports’ popularity is constantly on the up.
Prime to make the big bucks!
Just to give you an idea of exactly how much of a big deal esports is nowadays, in 2021 the global esports market was valued at just over $1.08 billion, which is even more remarkable, given that this figure represents a whopping 50% increase on last year. Such exponential growth shows no signs of stopping any time soon either, as esports’ global market revenue is projected to reach the dizzy heights of $1.62 billion in 2024.
At present, Asia and North America are the largest esports markets, with China alone accounting for almost 20% of the entire market.
Who’s tuning in?
With so much money flowing around, this begs the question: who is actually watching esports? Well, quite a few people. As of 2021, 474 million people from around the world are tuning in to get their esports fix, and this figure is set to rise even further in the near future. According to current estimates, it’s said that esports will be attracting 577 million viewers from all corners of the world by 2024.
Just to give you a concrete example of how esports’ viewership is growing, ESportsBattle events (including e-football, CS:GO, e-basketball and e-ice hockey) are now getting 6m more viewers a month this year than in 2020 (24m in 2020 and 30m in 2021). Of all the Esports Battles disciplines, CS:GO events have seen the most substantial upturn in viewers since the start of the year, with such events attracting 384k more viewers in August than in December of last year. Moreover, CS:GO matches garnered 280k more views in August than in June (400k in August compared to 120k in June).
From gaming to betting
Of course, with the money floating around and so many fans tuning in, it goes without saying that esports is making its presence felt in the world of betting, and sportsbooks are champing at the bit to get a slice of the action. Consequently, esports has already become one of the five most popular disciplines among European and Asian punters, and is even one of the top two most popular disciplines on some sites, with more and more bets being placed on esports events by the day.
For example, the total number of bets on all ESportsBattles events rose by a whopping 99.9% between December and August 2021. The number of bets placed on ESportsBattle CS:GO events rose by 70.6% between February 2021 and August 2021 and the numbers of bets on e-football events saw a 93.1% between December 2020 and August 2021. What’s more, with 24/7 tournaments, as well as more than 15,000 matches per month, such rapid growth is only set to continue.
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eSports
Tundra Esports Announces New Official Supplier Partnership with Gladiator PC
Tundra Esports, The International 11 Champions and a leading competitive esports team playing in Dota 2, proudly announces a game-changing collaboration with Gladiator PC, a pioneer in high-performance gaming technology as their Official Supplier.
The post Tundra Esports Announces New Official Supplier Partnership with Gladiator PC appeared first on European Gaming Industry News.
Arnold Hur
Gen.G Acquires League of Legends Data Analytics Platform YOUR.GG
Global esports organization Gen.G announced their acquisition of YOUR.GG, a data analysis and networking platform for League of Legends players. This partnership comes as a new method for Gen.G to enhance the Gen.G Global Academy experience for students in the program. Gen.G is the first global esports academy equipped with such advanced analytical tools to help expand their offering to players looking to improve their game to a professional level.
“Over the last few years, we’ve been hard at work pioneering what is now the world’s largest esports academy. With over 10,000 students having gone through our curriculum, we see the clear need to develop better tools that gamers, coaches, and parents need to create the best gamers possible. YOUR.GG’s best-in-class data, technology and analytics combined with millions of hours of our professional and academy student coaching will be able to unlock the next generations of esports tools that can help realize the true potential of every student and pro in our program,” Arnold Hur, CEO of Gen.G, said.
This acquisition underscores the importance of data and analytics in developing and refining esports talent, a core principle at Gen.G. YOUR.GG will power both its pro team players and its academy students with data-driven tools and reports to foster growth and provide better insight into scouting for new talent.
“We plan to pioneer a shift in how talent is developed and measured in esports. By developing a tool that will bring a level of analysis and precision to esports that mirrors the most sophisticated training environments in traditional sports. We want to take a holistic approach to measure not just the data within the game, but how a student responds to coaching and feedback,” Min Chang Cha, Founder of YOUR.GG and current VP of Technology at Gen.G, said.
Dave Perel
Motorsport Games Launches RaceControl.gg and Announces Partnership with Coach Dave Academy
Motorsport Games Inc., a racing game developer and esports ecosystem provider, announced the launch of RaceControl.gg, a new dedicated platform designed to enhance player engagement with the latest news, updates, tips, and tricks its most recent game, Le Mans Ultimate. As part of this exciting initiative, Motorsport Games has partnered with Coach Dave Academy (Speed Capital Ltd) to manage the content and development of RaceControl.gg.
Under this partnership, Coach Dave Academy (CDA), renowned for their expertise in creating car setups in racing simulations, will curate and manage the content on RaceControl.gg, ensuring fans and players have access to the most relevant and useful information. CDA will further contribute to the Le Mans Ultimate gaming experience by providing new and optimized car setups directly in the game in a future update – allowing players to enhance their performance on the track.
Stephen Hood, CEO of Motorsport Games, commented on the launch and partnership: “We are excited to unveil RaceControl.gg as a brand-new destination for Le Mans Ultimate lovers, in collaboration with Coach Dave Academy. This platform is not just a news site; it’s a comprehensive resource that will grow, with time, to include live schedules and account functionalities to boost game engagement even when players are not logged into the app. Our partnership with Coach Dave Academy ensures that the site will be managed by the best in the business, enhancing the game experience with top-tier content and cutting-edge racing setups.”
Dave Perel, Founder of Coach Dave Academy, said: “We are thrilled to announce our collaboration with Motorsport Games on RaceControl.gg and our contribution of setups for Le Mans Ultimate. This partnership marks a significant milestone for us, underscoring our broad expertise in the sim racing domain. We’ve built our reputation on delivering first-class setups and tutorials. We’re excited to bring this proven formula to the Le Mans Ultimate player base, enhancing their gaming experience with the same dedication and quality that have been key to our success. Together with Motorsport Games, we are committed to enhancing the user experience, providing both novices and seasoned players with the tools they need to succeed on the track.”
The launch of RaceControl.gg and partnership with CDA marks a significant step forward in Motorsport Games’ strategy to expand the accessibility and visibility of Le Mans Ultimate and its RaceControl service beyond the traditional game environment. This initiative is designed and expected to create a more connected and engaged community around the game, providing a dynamic platform that evolves with the needs of its users.
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